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Understand the Master Collaborator - an interview with Michael Port

Team Buying

P4a I love this news item about shoppers (who don't know each other) looking for the same items and find each other online then band together offline to negotiate special deals on electronics, home furnishings, and automobiles.

It's called "Team Buying" and it's the newest shopping craze in China.

Some team buyers approach store managers beforehand, others simply show up (aka "flash mob") and flex their collective muscle.

I wonder how this would work in the US.


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