PricewaterhouseCoopers is one of the worlds largest professional services firms. PwC employs over 146,000 people and the newest hires are from Gen-Y (aka Millennial Generation).
How do you effectively lead Gen-Y? This is the question virtually every organization in the world is asking itself right now.
PwC understand a different type of leadership skill set is required to manage this generation and they've even produced a short video clip (below) to help their managers get a grasp of what's required.
Gen-Y responds best to a style of leadership called the "Manager As Coach". This style of leadership is very different than the "traditional" leadership model of command and control (useless with Gen-Y). Learn how to manage using the Coach Approach in the IATF Leader As Coach Fast Track Program.