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"DRIVE - The Surprising Truth About What Motivates Us" with best selling author Dan Pink -- Leadership TeleSeminar Recording

Motivation by Carrot & Stick

Most of us believe that the best way to motivate ourselves and others is with external rewards like money and threats (of losing money or a job, etc.) — it's motivation by carrot-and-stick.

Only one problem with the carrot-and-stick method of motivation.

It's completely outdated and no longer works.

Dan_pink_1That's what Dan Pink says in his provocative new book, Drive: The Surprising Truth About What Motivates Us. The secret to high performance and satisfaction—at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

Drawing on four decades of scientific research on human motivation, Dan exposes the mismatch between what science knows and what business does—and how that affects every aspect of life.

 Dan demonstrates that while carrots and sticks worked successfully in the twentieth century, that’s precisely the wrong way to motivate people for today’s  challenges.

Drive_coverIn DRIVE, Dan examines the three elements of true motivation—autonomy, mastery, and purpose—and offers smart and surprising techniques for putting these into action. Along the way, he takes us to companies that are enlisting new approaches to motivation and introduces us to the scientists and entrepreneurs who are pointing a bold way forward.

Check out the 18-minute video [below] of Dan presenting at TED.  You'll gain some new insights for becoming a more effective team leader.

In this interactive TeleSeminar we'll explore the impact of these lessons on TEAMS.  You'll also get to ask Dan some questions yourself!

"Pink's ideas deserve a wide hearing. Corporate boards, in fact, could do well by kicking out their pay consultants for an hour and reading Pink's conclusions instead."
- Forbes

"Fascinating . . . If Pink's proselytizing helps persuade employers to make work more fulfilling, Drive will be a powerhouse."
- USA Today

Call Details


DRIVE - The Surprising Truth About What Motivates Us


Friday February 26, 2010


Starts at 1 pm Eastern (NY City time zone)
runs for 60-75 minutes


  • author Dan Pink
  • Tom Heck, President & Founder of the IATF


Come to the call ready to participate in small group discussions, share ideas and resources, ask questions, answer quick polls, and be fully engaged as we put the newest distance learning telephone conferencing technology to use!


This call was recorded and is archived in the IATF Members Only Area.


CLICK HERE to register.  It's free.  Registration is closed


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