When a team gathers to make a decision it can be beneficial to first take the team through a SWOT Analysis.

SWOT analysis may be used in any decision-making situation when a desired end-state (objective) has been defined.

SWOT analysis may also be used in pre-crisis planning and preventive crisis management.

SWOT analysis may also be used in creating a recommendation during a viability study / survey.

Identification of SWOTs is essential because subsequent steps in the process of planning for achievement of the selected objective may be derived from the SWOTs.

CLICK HERE for the Wikipedia entry on SWOT Analysis.